Case study

An NFT marketplace for ASMR sounds

Xtingles asked us to create an NFT marketplace for ASMR soundscapes that meets industry standards and stands out.

Xtingles: cover

At a glance

1-minute read
  • ClientXtingles, an NFT marketplace for ASMR sounds
  • ServiceProduct Design
  • WorkNew product
  • Discovery & Research
  • UX/UI Design
  • Blockchain & Smart Contracts

The situation

Xtingles is an NFT platform for buying, selling and collecting ASMR soundscapes. It is aimed mostly at the East Asian market but has gained an audience worldwide.

NFT is a new market, but it already has high standards for how a platform should work.

What we did

We ran research to arrive at a practical, high-value design concept, designed a solution that attracts users and stands out among NFT marketplaces, and made the user flow clear and intuitive.

The result

After launch the platform drew attention and interest from investors, and the Xtingles team is growing the community with educational content and an easy start for creators. That sets the stage for a second version.

Read the full case study · 1 min

The full case study

Xtingles, step by step

On this page · 5 sections

About the business

Xtingles is a cutting-edge NFT platform for buying, selling, and collecting ASMR soundscapes. The specific focus on ASMR is determined by the idea to create a portal to forever bliss. As many consider ASMR to play a great role in making a person feel relaxed and comforted. The platform is mostly oriented toward the Eastern Asian market, however, it has gained an audience worldwide.

Project tasks

  • Create a solid marketplace for non-fungible tokens that correspond to industry standards
  • Design a solution that helps to attract potential users and stand out among other NFT marketplaces
  • Make a clear and intuitive user flow for the platform

Project team

Team: 2 UI/UX designers, 2 Front-end engineers, 2 Back-end engineers, Blockchain engineer, Solutions Architect, QA engineer, DevOps, Project manager, Business analyst.

2.5 months for research and design

7 months for development and QA

Design and development are done in parallel after the research and discovery phase.

Xtingles: Project team
Xtingles.

Product development

Research phase & Product discovery

Though NFT is a new market it already has high standards in terms of how platform should operate. The baseline was to conduct meaningful research that would lead to a practical, high-value design concept. The system should have utilized intelligent recommendation algorithms and provided a flawless user experience.

Project architecture

Xtingles: Project architecture
Xtingles.

Xtingles users

Xtingles: Xtingles users

ASMR listener functionality

  • Onboarding
  • Search by artist and category
  • Selection of popular artists
  • Ability to follow and like favorite artists creations
  • Access to demo versions
  • Special Tingle packs
  • Purchase feature
  • Blog and editorial articles about NFT Market
  • Help Section
Xtingles: Xtingles users

NFT Investor

  • Access to Top Artists, Top Collectors, Largest Collections
  • Special mark for “celebrity” artists
  • Purchase feature
  • Art statistics
  • Blog
  • Market news: Top Picks, Market reports, Today’s Featured Collection
Xtingles: Xtingles users

Creators

  • Customizable profile page
  • Ability to upload and sell new items
  • Artist statistics
  • Blog and editorial articles about NFT Market
  • Help Section
Xtingles: Xtingles users
Xtingles.

Outcome

After the launch, the platform gained a certain amount the attention and interest from investors. The Xtingles team is actively growing the community by creating educational theme-related content and providing an easy start for the creators. Thus, it sets the stage for a 2.0 version and the following releases.

Start with a call

A 30-minute call with someone who has delivered this kind of work — sales and an engineer together.

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